ABOUT

DESIGNED BY WOMEN, FOR WOMEN

Welcome to Zaebel, where timeless elegance meets quality everyday fashion pieces. Our resort wear essentials transcend trends, designed to be cherished for a lifetime. The Zaebel woman embodies pared-back sophistication, exuding confidence in femininity, simplicity and modernity. At Zaebel, we infuse the carefree spirit of feeling like you’re on vacation into everyday pieces, allowing our community to feel free and empowered, effortlessly transitioning between worlds.

Created with passion and precision, our designs are meticulously handcrafted in Bali by a dedicated team led by women. Every design is thoughtfully curated in Australia, by women, for women of diverse backgrounds. Founded in 2024, yet deeply grounded in the principles set in 2021, we operate proudly from Australia, embodying our unwavering dedication to excellence and integrity.

Join us in embracing timeless style and ethical fashion at Zaebel.

OUR STORY

Zaebel has been a dream for many years. It always felt unreachable until I decided to look within and think of it as an extension of my own wardrobe. Then, I felt, it was doable.

I have always loved fashion since I could remember; it’s in my blood and roots. I’ve always been called the little stylist in my family and amongst friends. I think back to the time, I held fashion shows as a little girl, dressing up all my cousins in bedsheets, bathrobes and curtains even, whatever I could find. I wish I had footage to show you. In my absolute element. I think my dream to own a clothing brand started from younger days where I felt like I belonged whenever I was involved with fashion.

I love the meaning behind the name Zaebel. It means God’s oath and it makes me feel like Zaebel is my safe space. As if it is meant to be my own dream. I hope Zaebel allows you to be who you are, and I hope Zaebel gets to be a part of you reaching your goals.

I can almost hear my little 8-year-old self, cheering me through the crowd. So, chase your dreams! Be who you are meant to be in this one gift of life!

Love,
Tx

BRAND MISSION

At Zaebel, our guiding principle revolves around the notion of 'less is more,' advocating for the investment in pieces that stand the test of time. Rooted in the principles of slow fashion, we've structured our brand to transcend fleeting trends, opting instead for a seasonless and trendless approach. This enables us to meticulously source the highest quality fabrications, ensuring each piece is crafted with unwavering craftsmanship.

In line with our 'less is more' philosophy, our brand revolves around core capsule collections—cherished pieces designed to seamlessly transition through seasons. By embracing smaller capsule releases, we intentionally minimise our environmental footprint, releasing each collection sporadically and in limited quantities, thereby consciously reducing our impact on the earth.

Our commitment to sustainability runs deep, as we prioritise sourcing sustainable materials and upholding fair labour practices. We hold profound respect for the individuals and the planet that enable us to create a positive impact, driving us to continuously improve our business practices towards a brighter, more sustainable future.

At Zaebel, our mission and oath extend beyond the present moment, with a steadfast focus on reducing our impact across all aspects of our brand. With an eye towards the future, we strive to foster a world where timeless elegance and ethical responsibility converge seamlessly, inviting you to join us on this journey towards a more sustainable tomorrow.

INCLUSIVITY

IS AT THE FOREFRONT OF THE ZAEBEL BRAND

Zaebel comes to life through the women who wear our pieces; the way she interprets each timeless staple and makes it her very own. We are deeply committed to empowering our community to express themselves with a subtle yet powerful confidence.

We want the Zaebel woman to feel truly and genuinely herself in our pieces, to walk with power and confidence regardless of the day. We place an ample amount of importance on social responsibility just as much as we do on environmental sustainability.

We take great pride in our factories and the powerful women that have helped make this dream a reality. Without them, we simply would not have been born.

We firmly believe that helping each other keeps an equilibrium in the world. Our community is inclusive of all ethnicities, race, age, religion and gender identity or expression. We are all one and we will all empower each other in this gift of life.

THE ZAEBEL WOMAN

CONFIDENCE & POWER

Our pieces are designed with pure intentions from the swing tag, buttons, to the finalised piece. Each step of the process has been carefully thought out and is designed in-house in Melbourne and passed on to the talented artisans in Bali to be handmade.

We always have the Zaebel woman in mind – she is free yet moves with absolute confidence and power. She is intentional about the footprint she will leave behind on this planet. She steers away from trends; her style is a reflection of who she is, and she wears it well.

She is able to look past seasons and style any piece in her own unique way which is what makes her stand out. So, each piece has been crafted to be passed down, borrowed and cherished for many lifetimes.